Skip to content

Your Bag (0)

[amount] Away From Complimentary Shipping!

Added to bag

Loading..

Applied Discounts -$0.00

Subtotal $0.00

Shipping, taxes and promotions calculated at checkout. Local in-store pickup is also available.

View Cart Proceed to Checkout

Your Shopping Bag is Empty!

Explore Mother's Day Gift Guide

Complimentary Shipping on Orders $50+

Store Locator

Men
Tops

Polo Shirts

Sport Shirts & Button Downs

Pullovers & Hoodies

T-Shirts

Bottoms

Pants

Shorts

Swim

Boxers

Outerwear

Jackets & Vests

Blazers

Accessories

Belts

Sandals and Flipjacks®

Fragrance

Hats & Visors

Collections

Charleston

Father & Son Matching

Coastal Breeze Cooling

Golf Shop

Intercoastal Performance

Sale

Shop All

Featured

New Arrivals

Best Sellers

Gifts for Him
Shop New Arrivals

Shop the Catalog
Women
Mother's Day

Shop Gift Guide

Dresses

All Dresses

Active Dresses

Tops

All Tops

Pullovers & Jackets

Sweaters

Bottoms

All Bottoms

Leggings & Pants

Shorts

Skirts

Swim

Swimwear & Cover-Ups

Accessories

Hats & Bags

Fragrance

Sandals and Flipjacks®

Collections

Spring Occasion Shop

Active Shop

Coastal Breeze Cooling

Gameday Shop

ST X Recess Pickleball

Sale

Shop All

Featured

New Arrivals

Best Sellers
Shop New Arrivals

Shop The Catalog
Kids
Tops

Kids T-Shirts

Boys Polo Shirts

Boys Button Down Shirts

Boys Pullovers & Vests

Bottoms

Boys Pants

Boys Shorts

Boys Swim Trunks

Accessories

Kids Hats & Belts

Collections

Spring Occasion Shop

Golf Shop

Father & Son Outfits

Active Shop

Intercoastal Performance

Sale

Shop All

Featured

New Arrivals

Best Sellers
Shop New Arrivals

Shop Father Son Matching
Beach & Home
Bedding & Bath

Comforters & Quilts

Decorative Pillows & Shams

Sheet Sets

Towels & Bath Mats

Skipjack Gear

Bags

Beach Towels

ST X Recess Pickleball

Dog Accessories

Drinkware

Key Fobs & Flags
Shop Bedding Sets

Shop Sheet Sets

Shop ST x Recess Pickleball
COLLEGIATE
Featured

New Arrivals

Limited Edition

Tournament-Ready Teams

Collections

Women's Gameday

Men's Team Colors

Kids Team Colors

Collegiate Apparel

Shop All

Polo Shirts

Sport Shirts & Button Downs

T-Shirts

Outerwear

Accessories

Conferences

All Teams

SEC

ACC

Big 12

Big Ten

More Schools
Shop all schools

Shop Team Colors

Our Story
Store Locator
Account
Help & FAQs

Search

Rheos Nautical Eyewear & Southern Tide Partnership

Rheos Nautical Eyewear and Southern Tide Partnership

Join our mailing list to receive exclusive offers, news and more.

Email address

Thank you for subscribing!

Dive In

Men
Women
Kids
Collegiate
Home & Beach
Gift Cards

The ST Crew

Our Story
The Southern Edit Blog
News & Press
Brand Ambassadors
Careers

We got you

Contact Us
Shipping & Returns
Corporate Orders
Store Locator
Promotional Legal

About You

Account
ST Rewards
Help & FAQs
Special Discount Programs
Return Order

Dive In

Men
Women
Kids
Collegiate
Home & Beach
Gift Cards

The ST Crew

Our Story
The Southern Edit Blog
News & Press
Brand Ambassadors
Careers

We got you

Contact Us
Shipping & Returns
Corporate Orders
Store Locator
Promotional Legal

About You

Account
ST Rewards
Help & FAQs
Special Discount Programs
Return Order

About Us

Founded in 2006, Southern Tide is the brand that defines and delivers the premium, coastal lifestyle. Our mission is to share our lifestyle through our products, experiences and service. Our passion is creating new styles that our customers will be able to wear for years to come.

Learn more

Privacy Policy
Terms & Conditions
Accessibility
Aetna – Transparency in Coverage
CA Notice at Collection

Dive into Quality, Coastal-Inspired Apparel

Here at Southern Tide, we create premium Southern clothing that lets you live in the moment and create feel-good lasting memories wherever the tide takes you. Go where the good times are in classic, comfortable, and colorful styles designed to fit your life. Our signature men’s line has everything for the modern refined man, from professional chinos for the office to moisture-wicking quarter-zip pullovers for breezy days by the coast. Staying true to our beginnings, we perfected our first-ever product, the Skipjack Polo Shirt, with an eco-friendly update. Our women’s designs feature stylish, preppy, and cozy pieces, whether your lifestyle takes you to the tailgate or the country club. The ever-growing collection features cute swimsuits, sophisticated dresses, and comfy sweaters. Our Youth apparel keeps your kids adorable for school pictures but free enough to play all day. They’ll love wearing our iconic graphic t-shirts, high-quality khaki shorts, and even our fan-favorite Father/Son matching outfits for all seasons. There’s something here for every member of your crew, so set sail, and #FollowTheTide.

Want more inspiration and styling tips? Dive into The Southern Edit, Southern Tide’s lifestyle blog, and follow us on social media.

If you are using a screen reader or other assistive technology and are having problems using this website, please call 1-855-890-8334 for assistance.

If you are using a screen reader or other assistive technology and are having problems using this website, please contact us at 859-317-8270 for assistance.

Click for Accessibility Menu

Your Bag (0)

Your Shopping Bag is Empty!

Tops

Bottoms

Accessories

Collections

Featured

Dresses

Tops

Bottoms

Accessories

Collections

Featured

Tops

Bottoms

Accessories

Collections

Featured

Bedding & Bath

Skipjack Gear

Featured

Collections

Rheos Nautical Eyewear & Southern Tide Partnership