brrr° Triple Chill Effect
Fabric technology with natural cooling minerals, active moisture wicking and rapid drying proven to instantly and permanently keep you cooler.
![cooling minerals icon](http://southerntide.com/cdn/shop/files/featured-block-cooling-minerals.png?v=1660060778&width=1440)
Cooling Minerals
Creates an immediate & continuous cooling effect. The Triple Chill Effect technology gives brrr° fabric superior cooling capabilities that outperform other cooling fabrics.
![active wicking icon](http://southerntide.com/cdn/shop/files/featured-block-active-wicking.png?v=1660060778&width=1440)
Active Wicking
All brrr° fabrics incorporate active wicking to move moisture away from your skin for nonstop comfort.
![rapid drying icon](http://southerntide.com/cdn/shop/files/featured-block-rapid-drying.png?v=1660060778&width=1440)
Rapid Drying
brrr° nylon and brrr° polyester take less time to dry, rapidly releasing moisture into the air, cooling the fabric to provide a fresh and crisp experience.
![](http://southerntide.com/cdn/shop/files/brrr-video-cover-mobile.jpg?v=1660074895&width=800)
![](http://southerntide.com/cdn/shop/files/brrr-video-cover.jpg?v=1660074895&width=800)
![Men's Pickleball Perfect Polo shirt](http://southerntide.com/cdn/shop/files/microsoftteams-image-1_e5c65935-d75e-403d-9246-9425d60fb9f4.jpg?v=1675458721&width=800)
![Men's Pickleball Perfect Polo shirt](http://southerntide.com/cdn/shop/files/microsoftteams-image-1_fbd82815-f13e-426f-bf4c-fcb8159a1eed.jpg?v=1675457741&width=800)
brrr°®-eeze Polos
Thanks to innovative cooling technology, moisture-wicking fabric and a hint of stretch - he can feel his best for a morning on the course or a day in the office. 83% brrr®Nylon 17% Stretch
![brrr icon](http://southerntide.com/cdn/shop/files/FB-icons-brrr.png?v=1660066525&width=104)
![stretch icon](http://southerntide.com/cdn/shop/files/FB-icons-stretch.png?v=1660066950&width=104)
![Quick dry Fabric with Moisture Management](http://southerntide.com/cdn/shop/files/FB-icons-quick-dry.png?v=1660066950&width=104)
![UV protection icon](http://southerntide.com/cdn/shop/files/FB-icons-UV.png?v=1660066950&width=104)
![brrr°®-die 8 Inch Performance Shorts](http://southerntide.com/cdn/shop/files/brrr-content-block-shorts-mobile.jpg?v=1660070611&width=800)
![brrr°®-die 8 Inch Performance Shorts](http://southerntide.com/cdn/shop/files/brrr-content-block-shorts.jpg?v=1660070611&width=800)
brrr°®-die 8" Short
Brrring on the cool hues and even cooler shorts. With 6 color options for the season, our bestselling brrr°die Gulf Performance Short just keeps getting better.
![brrr icon](http://southerntide.com/cdn/shop/files/FB-icons-brrr.png?v=1660066525&width=104)
![stretch icon](http://southerntide.com/cdn/shop/files/FB-icons-stretch.png?v=1660066950&width=104)
![Quick dry Fabric with Moisture Management](http://southerntide.com/cdn/shop/files/FB-icons-quick-dry.png?v=1660066950&width=104)
![UV protection icon](http://southerntide.com/cdn/shop/files/FB-icons-UV.png?v=1660066950&width=104)
![Men's performance button down shirts](http://southerntide.com/cdn/shop/files/microsoftteams-image_3205680d-9f90-4562-a8d2-e591711d54cc.jpg?v=1675458673&width=800)
![Men's performance button down shirts](http://southerntide.com/cdn/shop/files/microsoftteams-image.jpg?v=1675457902&width=800)
brrr°® Intercoastal Shirts
Whether it's a stuffy conference room, outdoor event or day on the go - our brrr°® intercoastal sport shirts are sure to keep him feeling cool and confident all day long. 91% Nylon 9% Stretch
![brrr icon](http://southerntide.com/cdn/shop/files/FB-icons-brrr.png?v=1660066525&width=104)
![stretch icon](http://southerntide.com/cdn/shop/files/FB-icons-stretch.png?v=1660066950&width=104)
![Quick dry Fabric with Moisture Management](http://southerntide.com/cdn/shop/files/FB-icons-quick-dry.png?v=1660066950&width=104)
![UV protection icon](http://southerntide.com/cdn/shop/files/FB-icons-UV.png?v=1660066950&width=104)