Charleston, S.C. — May 2025 — Southern Tide announced the launch of its collaboration with The Lilley Line in May 2025, introducing a curated assortment of coastal-inspired totes designed to complement the brand’s Summer 2025 collection. The partnership brings together two brands rooted in effortless Southern style, offering customers functional accessories designed for warm-weather living.
The Lilley Line x Southern Tide collection features a range of tote sizes crafted for versatility and everyday use. Inspired by life along the coast, each bag reflects a balance of laid-back elegance and thoughtful practicality, making them ideal companions for dock days, beach outings, and weekend travel throughout the Southeast and beyond.
“At Southern Tide, we believe great style comes down to the details,” the brand shared in announcing the partnership. “The Lilley Line totes complement our seasonal collection while reflecting the same coastal mindset that defines our apparel.”
Extra Small Tote: Compact Coastal Utility
The Extra Small Tote offers a lightweight, compact option designed for quick outings and relaxed coastal activities. Ideal for boat days, beachside strolls, or everyday errands, the bag carries essentials without excess bulk. Playful designs and vibrant colorways align with the easygoing spirit of coastal towns from Charleston to the Florida Panhandle.
Despite its smaller footprint, the tote delivers functional structure and durable construction, making it a reliable accessory for summer plans.
Small Tote: Everyday Versatility
The Small Tote balances style and practicality for daily use. Sized to carry essentials comfortably while maintaining a streamlined silhouette, it transitions easily from brunch by the water to afternoons running errands.
The design reflects Southern Tide’s coastal influence, pairing naturally with summer dresses, tailored shorts, and lightweight layers. The compact size keeps the look refined while offering enough capacity for daily necessities.
Medium Tote: Weekend-Ready Function
The Medium Tote is built for extended outings and short getaways. With additional capacity and structured form, it accommodates travel essentials, marina visits, and full-day plans.
Thoughtful construction and coastal-inspired design details reflect a shared commitment to craftsmanship between Southern Tide and The Lilley Line. The larger silhouette works well for customers packing for weekend trips along the East Coast or preparing for busy summer schedules.
A Shared Commitment to Coastal Living
The Lilley Line collaboration reinforces Southern Tide’s dedication to partnerships that align with its coastal heritage. By introducing complementary accessories designed for warm-weather settings, the brand expands its seasonal offering while maintaining a cohesive aesthetic.
The Lilley Line x Southern Tide totes remain available online as part of the Summer 2025 collection.
